Nick Wright on the need for greater awareness of the Apology Clause
Communications and reputation
The Grenfell inquiry illustrates the need for an Apology Act
Guy Corbet argues changing the law would be good for people, business and would cost nothing
Sorry shouldn’t be the hardest word
Jo Lloyd, MD of Camargue communications explains why she is supporting the #ApologyClause campaign
Crisis PR in a post-Grenfell world
Comms consultant Liz Male on why keeping your head down, the prevailing approach to crisis management, is not good enough
Meaningful apologies matter
Why meaningful apologies matter. “Sorry” is used too often when it shouldn’t be, and not enough when it should.
But seriously folks
Jason Nisse on the importance of sincerity, and a meaningful apology, in a reputational crisis
Businesses apologies: if only we had FCK every time
KFC has engaged and amused with its witty apology. If only businesses would say sorry when it really matters, when people have been harmed.
Saying sorry can be a good business decision
This article first appeared in The Brief, the specialist law pages of The Times. It argues that while it is often easy to see why lawyers’ first instinct is to be extremely cautious, there are times when embracing the apology clause would serve their clients better. * * * A poorly handled first response makes a … Continue reading Saying sorry can be a good business decision
‘Sorry’ needn’t be the hardest word for public sector organisations
Why it is so important for the rest of the public sector to follow the NHS belief that saying sorry is the right thing to do.
Please support the Apology Clause campaign
Why the Apology Clause is so important for communications and reputation advisers
Apology Clause 